30 August 2025 – Victory Day
August 30 is Victory Day, which holds a very special place in the history of the Republic of Turkey. It marks the anniversary of the Great Offensive’s decisive Battle of Dumlupınar, won in 1922 under the leadership of Mustafa Kemal Atatürk. Every year, official ceremonies, torchlight processions, military parades, memorial programs, and community events are held with great enthusiasm throughout the country and at overseas missions.
Victory Day is more than just a military achievement; it is one of the most important symbols of national independence and unity. Companies and brands emphasize national values on this special day with social media content and social responsibility projects.
12 August 2025 – International Youth Day
Proclaimed by the United Nations, International Youth Day draws attention to the critical role of youth in social development and shaping the future. On this special day, celebrated annually on August 12, topics such as youth rights, educational opportunities, entrepreneurship, and sustainable development come to the fore.
Workshops, seminars, social media campaigns, and awareness projects are carried out by municipalities, universities, and youth organizations. Brands can also make the most of this day with special opportunity campaigns and social responsibility projects targeting young people.
19 August 2025 – World Humanitarian Day
World Humanitarian Day is observed to honor and highlight the value of aid workers, healthcare professionals, and volunteers who risk their lives to save others in crisis zones. On this day, the importance of solidarity and human dignity in the face of challenges such as war, disaster, epidemic, and poverty is emphasized once again.
NGOs and brands organize various events to raise awareness, announce humanitarian aid efforts, and launch fundraising campaigns.
19 August 2025 – World Photography Day
World Photography Day is celebrated every year on August 19 to honor the power of photography and its place in humanity’s collective memory. Photography is one of the most effective ways to immortalize events, social issues, and personal memories from past to present.
On this special day, galleries, municipalities, and photography communities organize exhibitions, workshops, and competitions. On social media platforms, users celebrate this art form by sharing their unique snapshots.
8 August 2025 – International Cat Day
International Cat Day, celebrated every year on August 8, raises awareness of the rights and welfare of our beloved feline friends. Animal lovers and shelters organize events focused on cat adoption, the protection of stray animals, and animal rights, thus increasing social consciousness.
Brands can create both social and commercial impact on this day by organizing food donations, social media campaigns, or special discounts on cat products.
August 2025 – End-of-Summer E-Commerce and Discount Campaigns
August is a significant month for e-commerce companies and the retail sector, offering the last opportunities of the summer season, clearing stocks, and increasing customer loyalty before the new season. Back-to-school and fall-preparation discounts stand out in categories such as fashion, electronics, travel, and personal care.
During the end-of-summer campaign season, companies boost customer satisfaction with “season finale” themed content, fast delivery, and extra discounts. Social media and email marketing are also among the most effective tools for increasing engagement during this period.
